Small Business Marketing Retainers – The Secret Weapon
Small Businesses are faced with increasing challenges to stay in the front of their prospects’ and clients’ minds. And now, more than ever, SMBs need support. Yet marketing companies are moving away from SMBs and focusing on the larger companies with larger budgets. Two Second Media is built specifically for small business marketing.
Our Marketing Retainers and Campaigns are a great way for SMBs to get the services they need, while protecting their limited cash flow.
SMALL BUSINESS MARKETING RETAINERS
Most commonly, Retainers are hour based. You purchase a certain number of hours for the month, and when those hours have been reached you either get no more production (regardless of whether you are in the middle of a project or not) or you start paying extra. This can be devastating to a SMB budget.
Two Second Media Retainers are NOT hours based. Instead, we use our proprietary To The Point Pricing model. We assign a certain number of points for each of our services. The SMB purchases a certain number of points each month and then is able to allocate those points toward whatever projects they have for that month. And it doesn’t matter how long it takes us to produce it, the SMB pays the same.
This provides flexibility in production but consistency in spending.
SMALL BUSINESS MARKETING CAMPAIGNS
Campaigns with Two Second Media are a great way for a SMB to complete a set list of projects. And, they are not forced to pay the entire amount for production up front. We calculate the total balance of all projects the SMB needs to complete, and evenly divide that across the term of the Campaign Agreement (generally 6 months). No need for financing or exorbitant interest rates. There is no additional charge to use a Campaign with Two Second Media.
SMALL BUSINESS MARKETING DONE RIGHT
One of my greatest frustrations with the marketing industry, has been our inability to serve small business marketing. Two Second Media has finally developed the tools and resources, the services and pricing, and the efficiency and effectiveness that small businesses need in marketing.
If you want one company to handle all of your marketing just like you had your own marketing department… I invite you to discover Two Second Media.